SMS & Messenger Marketing Automation

“SMS & Messenger Marketing Automation” dives into the world of direct messaging, where open rates often surpass traditional email. By reaching customers on their phones or favorite chat apps, you can deliver timely updates, special offers, and personalized reminders. This course offers a roadmap for setting up automated workflows that keep you connected to your audience without requiring constant manual effort.

First, you’ll learn which platforms make sense for different businesses. Whether it’s text messages, WhatsApp, or Facebook Messenger, the choice depends on your audience’s preferences and regional usage patterns. Lessons detail how to comply with rules and regulations, ensuring that you only send messages to people who have genuinely opted in. Respecting privacy and consent lays the groundwork for higher engagement and fewer unsubscribes.

The next modules focus on creating impactful messages that grab attention within seconds. SMS is known for its brevity, so you’ll discover how to craft concise copy that delivers immediate value. Messenger apps allow for more flexibility with images and buttons, letting you incorporate an interactive element into your outreach. You’ll see how to leverage these features to drive clicks to your website, booking pages, or product offers.